سال انتشار: ۱۳۸۴

محل انتشار: دومین کنفرانس بین المللی مدیریت پروژه

تعداد صفحات: ۱۱

نویسنده(ها):

Mazin Abusin – National Advisor to the Governemtn of Sudan

چکیده:

The concepts of strategy and project management need not go head to head against each other. They can play a complimentary role to each other. Organisations can greatly leverage on the more structured framework of project management to enable for the successful installation of their strategic management function. Strategy, by its nature, is irregular, to use mathematical terminology, which makes it relatively unattractive to most. Its reward cannot be easily conceived due to its long term nature. As a remedial action, the strategic management activities can be organisaed within a framework that is more familiar to people. Organisations leaders can utilise the euphoria of “implementing” a strategy to steer the organisations towards a more effective and structured strategic management function. The paper discusses how can organisations rekindle their strategic management function through project management activities brought on the environment during the implementation phase. We look into how a company’s project support unit can be the caterpillar for the butterfly of the strategic management department