سال انتشار: ۱۳۸۷

محل انتشار: سومین کنفرانس بین المللی مدیریت بازاریابی

تعداد صفحات: ۱۳

نویسنده(ها):

Fatemeh Salehi –
Mohammad Mehdi Sepehri –
Babak Teimurpur –

چکیده:

This paper investigates the network facing small-to-medium sized enterprises in the Iranian nanotechnology arena. It demonstrates the networks that can be constructed from the strategic partnerships between actor ftrms, and unveils these links using semi-structured interviews with managers of Iranian nanotech SMEs. By applying social network theory on the data gathered, important pictures of the network are drawn; salient actors are identified and main characteristics of the network are discussed.